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Trend: Soda Losing its Sparkle?
posted by Mighty Staff
The Boston Globe reports on the soda industry losing its fizz, while sales of energy drinks like Red Bull and Gatorade during the same period have surged 62%. Our two favorite quotes from the article:
"They're at least as bad as soda," said Caroline M. Apovian, director of the Nutrition and Weight Management Center at the Boston Medical Center."
"We have something for everyone for every time of the day," said Dave DeCecco, a spokesman for Pepsi-Cola North America."
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jeanne said:
The industry will also come up with some 'alternative' to soda. The whole Snapple craze was a curious one. Millions walk around with giant personal bottles.